Tuesday, February 15, 2011

Buzz: Hyundai 3 series fighter!

Sounds like Hyundai is thinking about adding again another vehicle to its growing premium line up. This time the BMW 3 is in Hyundai's sights to duplicate and improve upon. Many luxury manufacturers have tried to knock the 3 series of its pedestal and now Hyundai will take a shot!

"The Genesis Coupe is in the same segment, really, as the 3-series coupe," Hyundai CEO John Krafcik said. "One of the things we're thinking is: Should we do something that's a sedan version of that?"

Hyundai already has the platform ready to go with the Genesis coupe (Ford talked about making a 4 door sedan based of the mustang a few years ago too but it never happened) so they are half way there. The South Korean car company is building a name for itself quickly in the premium market with the Genesis Coupe, Genesis sedan, and the all-new Equus luxo barge!

Stay tuned for more info and renderings as they come!


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