Today Hyundai has set in place a new Hyundai Assurance Program. Everyone knows that once you drive off the lot your vehicle looses some value. The only way to protect yourself was to do a closed ended lease and get a guaranteed future value from the manufacturer or finance company. Well now Hyundai is offering a guaranteed future value on every car for lease or purchase. For the first 4 years of ownership!!! Hyundai has to be the most creative auto manufacturer for incentives on their vehicles. The best part is - they are REAL incentives that people care about. Some car companies give you a buy one car get a llama free but not Hyundai!